{"id":7911,"date":"2025-03-28T11:17:38","date_gmt":"2025-03-28T11:17:38","guid":{"rendered":"https:\/\/www.business-link.fr\/site\/?post_type=prestation&#038;p=7911"},"modified":"2025-05-20T14:36:47","modified_gmt":"2025-05-20T14:36:47","slug":"prospection-e-mailing","status":"publish","type":"prestation","link":"https:\/\/www.business-link.fr\/site\/fideliser-votre-clientele\/prospection-e-mailing\/","title":{"rendered":"Prospection E-mailing"},"content":{"rendered":"\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-735e12d\" id=\"la-prospection-emailing-une-mecanique-reflechie-et-adaptee\" data-block-id=\"735e12d\"><h2 class=\"stk-block-heading__text\">La prospection emailing&nbsp;: une m\u00e9canique r\u00e9fl\u00e9chie et adapt\u00e9e<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-subtitle stk-block-subtitle stk-block stk-d9e8401\" data-block-id=\"d9e8401\"><p class=\"stk-block-subtitle__text stk-subtitle\"><strong>Business Link vous accompagne et vous conseille lors de votre recherche de nouveaux prospects.<\/strong> <\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-35b1aa8\" data-block-id=\"35b1aa8\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-35b1aa8-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-f647ac7\" data-v=\"4\" data-block-id=\"f647ac7\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-f647ac7-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-f647ac7-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-73aeb53\" data-block-id=\"73aeb53\"><p class=\"stk-block-text__text\">Location de fichiers qualifi\u00e9s\u00a0: Nous sommes en mesure de vous donner un ciblage tr\u00e8s pr\u00e9cis en fonctions de vos crit\u00e8res (fonction du contact, effectif de la compagnie, zone g\u00e9ographique, activit\u00e9 de la soci\u00e9t\u00e9, etc.).<\/p><\/div>\n\n\n\n<p><strong>M\u00e9canique de prospection adapt\u00e9e \u00e0 chaque cible<\/strong>&nbsp;et emails optimis\u00e9s pour am\u00e9liorer votre d\u00e9livrabilit\u00e9 : Nous routons vos emails via Inxmail Pro, logiciel de routage professionnel, ce qui nous permet de :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Segmenter vos donn\u00e9es clients\/prospects,<\/li>\n\n\n\n<li>Personnaliser vos messages en fonction de la cible,<\/li>\n\n\n\n<li>Cr\u00e9er des AB Test sur l&rsquo;objet, le corps de l&#8217;email, etc.<\/li>\n\n\n\n<li>Analyser et r\u00e9aliser des statistiques d&rsquo;envois<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d05c4eb\" data-v=\"4\" data-block-id=\"d05c4eb\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d05c4eb-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d05c4eb-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image stk-block stk-abb32a5\" data-block-id=\"abb32a5\"><style>.stk-abb32a5 .stk-img-wrapper{width:300px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-8062\" src=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2025\/03\/prospection-email.png\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2025\/03\/prospection-email.png 300w, https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2025\/03\/prospection-email-150x150.png 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/span><\/figure><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-6c919a8\" data-block-id=\"6c919a8\"><style>.stk-6c919a8 .stk-button-group{flex-direction:row !important;}@media screen and (max-width: 1023px){.stk-6c919a8 .stk-button-group{flex-direction:row !important;}}@media screen and (max-width: 767px){.stk-6c919a8 .stk-button-group{flex-direction:row !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button is-style-ghost stk-block stk-2420f0b\" data-block-id=\"2420f0b\"><style>.stk-2420f0b {border-top-left-radius:2px !important;border-top-right-radius:2px !important;border-bottom-right-radius:2px !important;border-bottom-left-radius:2px !important;overflow:hidden !important;}.stk-2420f0b .stk-button{background:transparent !important;}.stk-2420f0b .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-2420f0b .stk-button:after{background:transparent !important;opacity:1 !important;}.stk-2420f0b .stk-button:before{border-style:solid !important;border-color:#d40065 !important;}.stk-2420f0b .stk-button__inner-text{color:#d40065 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-lift\" href=\"https:\/\/www.business-link.fr\/site\/nous-contacter\/\"><span class=\"has-text-color stk-button__inner-text\">Prendre contact<\/span><\/a><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-5d6b225\" data-block-id=\"5d6b225\"><style>.stk-5d6b225 {margin-bottom:50px !important;}<\/style><p class=\"stk-block-text__text\"><span style=\"color: #000000;\" class=\"stk-highlight\">Ces derni\u00e8re ann\u00e9es le canal email s\u2019est impos\u00e9 comme le <strong>leader au niveau de la prospection B2B<\/strong>\u00a0notamment gr\u00e2ce \u00e0 ses <strong>faibles co\u00fbts de production<\/strong> mais aussi sa capacit\u00e9 \u00e0 g\u00e9n\u00e9rer des statistiques tr\u00e8s pointues !<\/span><\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-6be2f87\" data-block-id=\"6be2f87\"><style>.stk-6be2f87 {margin-bottom:50px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-6be2f87-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-648c3bc\" data-v=\"4\" data-block-id=\"648c3bc\"><style>@media screen and (min-width: 768px){.stk-648c3bc {flex:var(--stk-flex-grow, 1) 1 25% !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-648c3bc-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-648c3bc-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image stk-block stk-c7d14a1\" data-block-id=\"c7d14a1\"><style>.stk-c7d14a1 .stk-img-wrapper{width:150px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-7955\" src=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2023\/05\/bdd.png\" width=\"150\" height=\"150\"\/><\/span><\/figure><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-47a1cc3\" data-block-id=\"47a1cc3\"><p class=\"stk-block-text__text has-text-align-center\"><span style=\"color: #737373;\" class=\"stk-highlight\">Location de donn\u00e9es qualifi\u00e9es<\/span><\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-51fa6c9\" data-v=\"4\" data-block-id=\"51fa6c9\"><style>@media screen and (min-width: 768px){.stk-51fa6c9 {flex:var(--stk-flex-grow, 1) 1 25% !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-51fa6c9-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-51fa6c9-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image stk-block stk-a940abe\" data-block-id=\"a940abe\"><style>.stk-a940abe .stk-img-wrapper{width:150px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-7954\" src=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2023\/05\/levelup.png\" width=\"150\" height=\"150\"\/><\/span><\/figure><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-292fee7\" data-block-id=\"292fee7\"><p class=\"stk-block-text__text has-text-align-center\"><span style=\"color: #737373;\" class=\"stk-highlight\">Calcul du ROI et analyses<\/span><\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-7eaae42\" data-v=\"4\" data-block-id=\"7eaae42\"><style>@media screen and (min-width: 768px){.stk-7eaae42 {flex:var(--stk-flex-grow, 1) 1 25% !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-7eaae42-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-7eaae42-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image stk-block stk-1a192bd\" data-block-id=\"1a192bd\"><style>.stk-1a192bd .stk-img-wrapper{width:150px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-7948\" src=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2023\/05\/securite.png\" width=\"150\" height=\"150\"\/><\/span><\/figure><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-d6008e8\" data-block-id=\"d6008e8\"><p class=\"stk-block-text__text has-text-align-center\"><span style=\"color: #737373;\" class=\"stk-highlight\">Respect du RGPD<\/span><\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-1161813\" data-v=\"4\" data-block-id=\"1161813\"><style>@media screen and (min-width: 768px){.stk-1161813 {flex:var(--stk-flex-grow, 1) 1 25% !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-1161813-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-1161813-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image stk-block stk-f5859ac\" data-block-id=\"f5859ac\"><style>.stk-f5859ac .stk-img-wrapper{width:150px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-7945\" src=\"https:\/\/www.business-link.fr\/site\/wp-content\/uploads\/2023\/05\/chrono.png\" width=\"150\" height=\"150\"\/><\/span><\/figure><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-7518c0c\" data-block-id=\"7518c0c\"><p class=\"stk-block-text__text has-text-align-center\"><span style=\"color: #737373;\" class=\"stk-highlight\">Devis gratuit &#8211; sous 48h<\/span><\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-call-to-action stk-block-call-to-action stk-block stk-354cd6f is-style-default\" data-v=\"2\" data-block-id=\"354cd6f\"><style>.stk-354cd6f-container{background-color:#dddddd !important;}.stk-354cd6f-container:before{background-color:#dddddd !important;}<\/style><div class=\"stk-block-call-to-action__content stk-content-align stk-354cd6f-column stk-container stk-354cd6f-container stk-hover-parent\"><div class=\"has-text-align-center stk-block-content stk-inner-blocks stk-354cd6f-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-29fe0a8\" id=\"strong-la-force-du-multicanal-strong\" data-block-id=\"29fe0a8\"><h3 class=\"stk-block-heading__text\"><strong>La force du multicanal !<\/strong><\/h3><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-ec557a7\" data-block-id=\"ec557a7\"><p class=\"stk-block-text__text\">L&rsquo;utilisation de l&rsquo;e-mail reste incontestable en B2B et pourtant&#8230; Il est d\u00e9sormais important de le compl\u00e9ter \u00e0 d&rsquo;autres canaux. Cela va vous permettre de rassurer vos prospects ! Se faire conna\u00eetre avant de de se d\u00e9velopper commercialement, telle est la cl\u00e9 de voute de votre prospection ! <\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-c167b0a\" data-block-id=\"c167b0a\"><style>.stk-c167b0a .stk-button-group{flex-direction:row !important;}@media screen and (max-width: 1023px){.stk-c167b0a .stk-button-group{flex-direction:row !important;}}@media screen and (max-width: 767px){.stk-c167b0a .stk-button-group{flex-direction:row !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-a449a40\" data-block-id=\"a449a40\"><style>.stk-a449a40 .stk-button{background:#000000 !important;border-top-left-radius:4px !important;border-top-right-radius:4px !important;border-bottom-right-radius:4px !important;border-bottom-left-radius:4px !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"\"><span class=\"stk-button__inner-text\">En savoir +<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>La prospection emailing&nbsp;: une m\u00e9canique r\u00e9fl\u00e9chie et adapt\u00e9e Business Link vous accompagne et vous conseille lors de votre recherche de nouveaux prospects. Location de fichiers qualifi\u00e9s\u00a0: Nous sommes en mesure de vous donner un ciblage tr\u00e8s pr\u00e9cis en fonctions de vos crit\u00e8res (fonction du contact, effectif de la compagnie, zone g\u00e9ographique, activit\u00e9 de la soci\u00e9t\u00e9, [&hellip;]<\/p>\n","protected":false},"featured_media":0,"parent":17,"menu_order":3,"template":"","class_list":["post-7911","prestation","type-prestation","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prospection E-mailing | Business Link<\/title>\n<meta name=\"description\" content=\"La prospection emailing&nbsp;: une m\u00e9canique r\u00e9fl\u00e9chie et adapt\u00e9e Business Link vous accompagne et vous conseille lors de votre recherche de nouveaux\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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